Calling all female business owners or female employees. Come and enjoy a 2 course lunch plus a glass of wine with like minded business women with our guest speaker Jessica Inder from The Boss Babes Project talking about the importance of networking, collaboration and being clear about your personal and business values.
About the workshop
This workshop will break down the process of conversion tracking and understanding where your leads are coming from. You’ll also learn to optimise your campaigns for a better return on your ad spend, and there’ll be a walk-through of website integration of your conversion tracking code, to make sure you are capturing the right data. Key outcomes:
- Needs of the moment – understanding how to reach customers
- Breakdown of how Google data works – Ads & Analytics
- Website integration for Google Ads explained
- Setting up conversions for real-time leads and sales
- Setting goals – turning the data into revenue